How to Use Emotional Triggers in Your Marketing Strategy

How to Use Emotional Triggers in Your Marketing Strategy

Making a sale is less about convincing somebody to buy your product and more about building a relationship with the potential customer. The greatest tool that you have is not discounts or coupons, but rather the ability to connect on an emotional level with that...
How to Use Retargeting Effectively to Sell More Products

How to Use Retargeting Effectively to Sell More Products

On average, only 2% of web traffic converts to sales on the first visit to a given site. Several factors contribute to this situation, including the fact that many potential customers are hesitant to make a purchase on their first visit to a new site. To help bring...
7 Facebook Advertising Tips for 2018

7 Facebook Advertising Tips for 2018

Facebook has become one of the most popular means of advertising products and services due to its global reach. More than one billion people across the planet use Facebook daily, which means there is plenty of potential. If you’re using the world’s most popular social...
Don’t Make these 9 Marketing Mistakes With Your New Business

Don’t Make these 9 Marketing Mistakes With Your New Business

Few business activities hold the power of success or failure to the same extent as online (and offline) marketing. If you’re looking to take your marketing tactics into overdrive, learning what not to do is just as impactful as impactful as discovering what you should...
15 Ways to Promote Word of Mouth Marketing for Your Company

15 Ways to Promote Word of Mouth Marketing for Your Company

While your marketing plan can cover a lot of bases, there is no real replacement for word of mouth marketing. Getting customers to promote your business on their own shows that you have built a strong brand that provides high-quality products and services. To help...